Luisa is a Strategy Advisor and Business Expert who helps founders and startups of the European Commission’s European Innovation Council, as well as executives and companies worldwide, achieve their goals through strategic, agile and creative solutions with the “Get s#it done” mindset. A business founder with crucial intrinsic skills for strategy and implementation, her experience and knowledge stem from more than 25 years of career in global organizations, startups and technology, including startup acceleration, business strategy and innovation in Silicon Valley, Europe and worldwide. Throughout her career, she has accumulated tools, knowledge and multidisciplinary and transversal experience in the areas of management, human resources, communication, marketing and much more, essential for the entrepreneurial ecosystem and for the efficient and sustainable management of any organization, regardless of the area or industry.

Teacher, Mentor and Coach in various initiatives, universities and organizations such as NOVA FCT and the Founders Institute, and with an endless desire to learn and give back, with social projects that she believes move the needle towards a better future and world, such as Women in Tech where she is a member of the Board of Advisors in Portugal, she believes that “Value emerges when knowledge is transformed into action.”

The people she works with consider Luisa to be an inspirational leader who “gets things done” in a creative, empathetic and pragmatic way, always with a “hands-on” attitude where she applies ethics and transformational strategic thinking.

Curious and with an entrepreneurial spirit, Rita is Chief Energy Officer & Founder of ONYOU – Empowering & Learning Experiences, designing and implementing facilitation, training and mentoring projects, with an emphasis on the development of soft skills (mainly leadership, communication and entrepreneurship). She is also a professor in higher education (Catholic University Lisbon) and in professional education, at the Estoril School of Hospitality and Tourism.

Her toolbox presents a diversity of tools (LEGO® Serious Play®, Liberating Structures, Business Model You®, Management 3.0, Sociocracy 3.0 and Storytelling), innovatively integrating concepts of management, marketing, communication, entrepreneurship and human resources – areas on which she has focused her career, over 25 years.

She has a master’s degree in Marketing, a postgraduate degree in Marketing Management and a degree in Management from ISEG/University of Lisbon. She also has a postgraduate degree in Neurosciences applied to the decision-making process. Attends the 3rd year of the Doctorate in Human Resources, at ISCSP/University of Lisbon.

On a pro bono basis, she is a Board Member of Associação Portugal Agora, Women in Tech, Humanity of Things and INTEC – Institute of Behavioral Technology; co-founder of the Leadership Toastmasters Club and founding member of IAF Portugal (International Association of Facilitation). She is also PORTUGAL Catalyst of the LEAGUE OF INTRAPRENEURS.

Her mission is to enable people to be more entrepreneurial, playful & conscious.

Marta is an Innovation Manager, working at IRIS, NOVA School of Science and Technology, specialized in intellectual property management and knowledge transfer, with a scientific background and hands-on experience in transferring research to the market to make a positive impact. She is driven by projects that enhance well-being and is a matchmaker by heart, connecting knowledgeable people to establish successful and impactful partnerships.

Marta is a biologist by training, holding an MSc in Marine Coastal Sciences of University of Aveiro and a PhD in Bioengineering of the MIT-PT programme at NOVA School of Science and Technology.

With over a decade of experience in R&D in biotechnology and health sciences, developed at several institutions, national and international, from the academic, public, and private sectors, including a start-up, plus 8 years of experience in innovation management, she works on the innovation space since 2006, and takes advantage of her diverse background and industry insights to support R&D projects since their inception, through the design of the IP protection strategy, until the incorporation of the inventions into products that address real market needs. She is skilled in the design of roadmaps of development that de-risk early-stage technologies and increase their attractiveness to the industry.

As an innovative and intrapreneurial mind, she creates methodologies and procedures that innovate in the field of innovation management.