An innovative postgraduate program that integrates creativity, technology, and disruptive strategies to transform the way of learning and working. Through a multidisciplinary and practical approach, the program empowers professionals to lead innovation processes and apply gamified concepts to revolutionize their work environments and sectors of activity.
To be defined
12 months
In-person
The Postgraduate Program in Gamification is a unique educational proposal designed to transform the way we conceive and implement engagement and motivation strategies.
This program integrates multiple modules – covering the application of gamification in education, business, digital innovation, and its use in areas such as tourism, healthcare, sustainability, and citizenship – providing a holistic and practical view of the techniques that can revolutionize experiences and processes.
By combining theory, analysis of successful case studies, and practical activities, participants will develop strategic skills to design, implement, and evaluate gamified solutions tailored to the specific needs of each sector.
Guided by a distinguished faculty and innovative methodologies, this postgraduate program prepares professionals to lead digital transformation and innovation, contributing to the creation of more dynamic, interactive, and competitive environments.
The postgraduate program “Level Up Your Game: Gamification with Impact” is a comprehensive and innovative course structured into multiple modules that explore the application of gamification in the transformation of processes and experiences. With an approximate duration of 12 months, the course combines theoretical and practical sessions – held in-person – including lectures, presentations, case studies, and hands-on activities.
Each module focuses on a specific area of application – from education and corporate environments to digital innovation, tourism, healthcare, sustainability, and citizenship – allowing for a deep and diverse understanding of gamified concepts and methodologies.
Throughout the course, students will have the opportunity to work on practical projects that culminate in the creation and presentation of real solutions, reinforcing the integration of theory and practical application.
By the end of the program, participants will be equipped to lead transformation processes, using the power of gamification to generate impactful results tailored to the demands of an ever-evolving market.
Program Structure and Timeline:
Module 01: Gamification in Education and Professional Training Module 02: Gamification in Business: Employee Engagement and Motivation, and Talent Attraction Module 03: Gamification for High-Performance Teams and Leadership Module 04: Gamification in Innovation and Digital Transformation Module 05: Gamification for Startups and Entrepreneurship Module 06: Gamification for Sustainability and ESG Module 07: Gamification in Products and Services Module 08: Gamification in Loyalty, Marketing, and Sales Module 09: Gamification in Tourism and Culture Module 10: Gamification in the Financial Sector Module 11: Gamification in Healthcare and Well-being Module 12: Gamification in Citizenship and Society
This postgraduate program aims to equip participants with the strategic and practical skills necessary to transform environments and processes through gamification.
Throughout the program, students will combine theory with hands-on activities, analyze successful case studies, and develop projects that integrate the fundamental elements of gamification.
The goal is to prepare them to design, implement, and evaluate innovative solutions that promote motivating experiences and impactful results across various sectors.
Key Objectives:
This postgraduate program is designed for professionals and entrepreneurs who wish to lead transformation processes through gamification.
The program is aimed at individuals looking to integrate playfulness into professional contexts, identifying and exploring opportunities to optimize processes, increase motivation, and drive results in a creative and sustainable way.
Target Audience:
Founder and Khan Guru – Crazy Sardine
Innovation is My Playground. For over three decades, I have been dedicated to creating playful experiences—from the world of video games to the practical application of gamification strategies across diverse contexts.
I have worked with companies such as Activision/Blizzard, Gameloft, 2K Games, and SONY Europe, where as a game designer, I also developed my knowledge on how game design can inspire motivating and effective solutions in education, team engagement, customer loyalty, and beyond in both corporate and societal environments
Over the past six years at Worten, I developed innovation frameworks and products aimed at motivating, engaging, and retaining both employees and consumers.
I am an early adopter of GenAI, having created the Generative Storytelling (GEST) framework, which leverages the latest generative AI technologies to amplify human creativity. I believe in co-creation: AI expands possibilities, generates new ideas, and personalizes immersive, impactful experiences that deeply engage audiences.
In the Postgraduate Program in Gamification, my goal is to share this vision and experience, helping each participant design transformative projects where playfulness and innovation become strategic allies for achieving memorable results.
Let’s build the future together—one epic experience at a time.
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