Knowledge is the driving force behind innovation and development, just like training, which has been identified as the top priority solution to meet the demand for over 800,000 new jobs expected to emerge in the tourism sector by 2030.*
October 2025
9 months
B-learning After work
4.000€
The Postgraduation LEADING TOURISM & HOSPITALITY Program is an innovative offering with a holistic and interdisciplinary vision, drawing on diverse areas of knowledge. It brings together the collaboration of several NOVA Schools and a distinguished faculty with proven experience in the tourism sector. This holistic and interdisciplinary approach to education is essential to address the complex challenges facing the Tourism and Hospitality industry today, providing the sector, academia, and students with the assurance of a promising future.
This program aims to equip professionals with the tools needed to enhance Portugal’s prestige in tourism development and innovation, and to contribute to positioning the country as a leading tourism destination of excellence.
In response to the sector’s resource constraints, this program offers a flexible and diverse learning format, combining in-person and online sessions to accommodate different participant profiles. Classes are held during after-work hours, allowing professionals to balance their studies with their careers.
The relevance and dynamism of the topics addressed, along with the program’s strong emphasis on connecting theory to real-world practice, are hallmarks that place NOVA’s executive education programs at the forefront of the field.
The Postgraduate Program awards a total of 40 ECTS and includes content aligned with priority areas identified by stakeholders in the Tourism & Hospitality sector:
These areas are organized into eight course units. five mandatory and three elective and a final project. The program includes the use of real-world case studies and features seminars delivered by industry professionals, offering participants direct exposure to the current challenges and innovations in the field.
The Postgraduation Leading Tourism & HospitalityProgram aims to equip and prepare professionals for the ongoing transformations within the sector, empowering them to create value and address the future challenges of the Tourism and Hospitality industry.
The program draws upon a broad spectrum of knowledge areas relevant to tourism development, while providing an integrative and holistic perspective on the sector.
With a focus on innovation and growth, the program prepares participants to face current challenges and seize emerging opportunities in the tourism and hospitality markets. It addresses economic and social sustainability, evolving tourist motivations and niche markets, and the impact of digital innovation.
Participants benefit from instruction by highly experienced and respected academics, as well as industry professionals who bring valuable practical insights and contemporary perspectives.
The program fosters networking opportunities with other industry professionals, facilitating the development of strategic business partnerships.
Designed to meet the highest international standards of quality and excellence, the program equips graduates to compete and lead in a global market.
Given the increasing relevance of the tourism and hospitality sectors, graduates of this program will be actively contributing to their own personal and professional development, while advancing their careers within both national and international organizations.
This Postgraduate Program is designed for individuals seeking to enhance their personal and professional development and to respond effectively to the challenges of the Tourism and Hospitality market:
Application requirements: A Bachelor’s or Master’s degree, or a minimum of five years of relevant professional experience.
Diretor of Executive Education at NOVA FCT, Founder of Connect You, N Lab and Nita’s House
After working for more than 20 years in the corporate world, she founded two brands in the consultancy field – Connect You and N Lab- to leverage her experience in managing large multidisciplinary teams.
She recently accepted the challenge of being Director of the ExecutiveEducation at NOVA FCT, having worked for the last 2 years as President of the Faculty Council of this same faculty.
Passionate about team development and business strategy, Nélia has an agile mindset with a strong focus on “results orientated”. She is characterised by being a “fast thinker” and an inclusive leader.
Nélia has over 20 years of solid experience in Global Management of complex multicultural and multidisciplinary projects, with extensive experience of team leadership, multitasking and dynamic multicultural skills.
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