Designing experiences that support healthy habits, sustained adherence, and person-centered care.
This module explores how gamification can be strategically applied in health and well-being, helping to transform recommendations, plans, and interventions into experiences that are understandable, motivating, and sustainable over time.
Beyond encouraging one-off behaviors, this module focuses on designing systems that support real habit change, with respect, ethics, and human impact at their core.
To be defined
2 weeks – (8 hours) once a week
In-person
400€
The “Gamification in the Health and Well-Being Sector” module explores the application of gamification to the design of care, prevention, and health promotion experiences, in clinical, community, corporate, and digital contexts.
In a sector characterized by complexity, emotional demands, and high expectations, many health programs fail not due to a lack of technical knowledge, but because of challenges in adherence, continuity, and sustained engagement over time.
This module is based on the premise that health and well-being are journeys, not isolated events. Gamification emerges as a behavioral design tool that structures these journeys, makes progress visible, reinforces small achievements, and supports personal autonomy.
Throughout the module, participants will learn how to design health experiences that place the human being at the center, balancing clinical objectives, emotional well-being, and system sustainability.
The “Gamification in the Health and Well-Being Sector” module focuses on applying gamification as a tool to support positive behavioral change, with particular attention to ethics, empathy, and real impact.
Health is not just about correct information; it involves context, motivation, continuity, and trust. Gamification enables the transformation of abstract recommendations into concrete, progressive, and understandable actions.
Throughout the module, participants will explore how to create health experiences that support people over time, respecting their pace, limits, and contexts.
This module offers a practical and strategic approach to designing health and well-being experiences that foster real change, with empathy, clarity, and positive impact.
This module is designed to empower professionals to use gamification as a strategic tool in health and well-being.
By the end of the module, participants will be able to:
By the end of the module, each participant will have the tools to design health experiences that are more human-centered, effective, and sustainable.
This module is aimed at professionals working in health, well-being, or human-centered experience design who wish to use gamification in a strategic and responsible way.
It is particularly suitable for:
Health professionals and caregivers.
Managers and coordinators of health and well-being programs.
Human resources and corporate well-being professionals.
Health service and experience designers.
Digital health, e-health, and m-health professionals.
Consultants and facilitators in health promotion.
Professionals in the public, social, or private sectors related to health and well-being.
This module is ideal for those who believe that caring for health also means caring for people’s experience, motivation, and dignity.
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